Mattel, Hasbro tapped as KPop Demon Hunters toy licensees

In an effort to meet demand after the film's unexpected success, Netflix has signed a combined pact with the competing toycos for products due out next year.

By Sadhana Bharanidharan

October 21, 2025

TAGS:

consumer products, global master toy, Hasbro, KPop Demon Hunters, master toy licensee, Mattel, Netflix

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