Zoey and Mira are going to get some serious couch time after all, because KPop Demon Hunters 2 is officially happening—but not until 2029. 

The fact that a sequel to the megahit animated film is in the works comes as no surprise. It was such a foregone conclusion, in fact, that Bloomberg seemed to break the news by accident—burying the lead way down within a story that was mainly asking where all the toys are. 

The toys are coming, of course, but not until Netflix’s groundbreaking co-master toy deal with rival giants Mattel and Hasbro hits full stride next year. Merch takes time to develop, and nobody—not Netflix, and certainly not Sony, which signed away the rights to the movie for a song—saw this coming. There’s been a lot of after-the-fact scolding of Netflix for not knowing it had a hit on its hands, but let’s get real—the streamer distributes tons of animated movies, and did you see Hasbro and Mattel lining up to churn out figures for co-director Chris Appelhans’ last Sony/Netflix feature, Wish Dragon?

All of this means that there’ll be no (officially licensed) Huntrix toys under the tree this year—but that’s fine because there are three more Christmases before KPDH 2 comes out. The real question is how Netflix will keep demand for the franchise at a fever pitch. Disney managed it in the five years between the first and second Frozen movies, but can Netflix? The eighth-graders blasting “Golden” right now are going to be gearing up to graduate high school in four years. There were rumors of a live-action adaptation or a stage musical. And there’s allegedly a short film on the way. Would a Netflix-produced miniseries keep the love alive or just water down the brand? One thing is for sure, though: By the time 2029 rolls around, a fully maximized consumer products program will be ready to rock long before the movie drops.

We’ve also got no information on what the sequel will be about. There’s no official creative team, no cast, no logline. Just a year. But just like the recently announced Mitchells vs. the Machines sequel, there’s no way Netflix won’t be involved in the movie’s development from the jump, instead of coming in at the end like last time, once the whole movie was in the can. There will just be too much money involved next time. And that begs another question: With so many big-time stakeholders weighing in, could the sequel even possibly replicate the same messy, specific, off-beat vibe that made the first film a sleeper hit in the first place?