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Consumer ProductsFullscreen proves branded content increases sales
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Consumer ProductsMattel gets into the theme park game
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Consumer ProductsAmerican Girl contributes to Mattel’s Q1 declines
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ScreenInside Mattel’s big-screen film strategy
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Consumer ProductsHot Wheels, Barbie fuel Mattel’s surprise Q4 lift
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Consumer ProductsNPD: US toy sales down 2% in 2018
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Consumer ProductsGoogle reveals top holiday toy searches
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Consumer Products
Mattel’s Q3 a mixed bag with ups and downs
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People MovesMattel’s global franchise management group grows
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People MovesMattel launches theatrical film division
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